Hello, I'm Lars.Hello, I'm Lars.And if you're looking for a digital solution, I can help.And if you're looking for a digital solution, I can help.

EuPF launched in 2025 under the European Plastics Converters (EuPC), and is a specialized sector group representing European plastic film manufacturers, focusing on sustainable practices, innovation, and circular economy solutions.

Transitioning a newly formed European sector group from a conceptual legacy to a high-authority digital presence. I spearheaded the end-to-end development of their visual identity and a custom-built communication hub to facilitate industry-wide innovation and legislative advocacy.

Abelone is amazing at making clothes, but had a hard time communicating consistently and effectively with her (potential) audience.

Together with Abelone we figured out what would work best for her brand.

This resulted in a revamped communication style and brand guide, a monthly email newsletter and frequent social media posts, boosting sales.

Just like Abelone, the fashion industry is both timeless and perpetually evolving, which makes copywriting and digital design for it an exciting challenge.

Architected a custom peer-to-peer multivendor marketplace designed to empower local artisans. From conceptualizing a cohesive brand identity to engineering a complex automated onboarding and payment ecosystem, I transformed a community vision into a scalable digital platform.